Welcome to the New add on Whatsapp integration

We’ve given whatsapp integration a fresh add on  in FQMS business one to help you to send instant messages to your client and improve customer relationship.

Top Reasons WhatsApp is Important for Customers:

1. It’s Where Customers Already Are

WhatsApp has over 2 billion users worldwide. For many customers, it’s their primary daily communication tool. They check it constantly. By communicating there, you meet them in a place they are already comfortable and active, unlike email which can feel formal or slow.

2. Immediacy and Speed

Customers expect quick answers. WhatsApp facilitates this perfectly.

  • Faster than Email: No subject lines, formal greetings, or long wait times for a response.

3. High Engagement and Open Rates

WhatsApp messages have an incredible open rate of over 98%, compared to average email open rates (typically 15-25%). People almost always see and read a WhatsApp notification quickly. This makes it a highly reliable channel for critical communications.

4. Rich, Interactive Communication

It’s not just text. WhatsApp allows you to communicate in the ways customers find most helpful:

  • Images & Videos: Send photos of a product, a how-to video, or a visual guide to solving a problem.
  • Voice Messages: Perfect for complex explanations or for adding a personal, human touch.
  • Documents: Send PDF invoices, receipts, or instruction manuals directly.

5. Personalization and Human Connection

WhatsApp feels personal. It allows for one-to-one conversations that build rapport and trust.

  • Personal Touch: Using the customer’s name and having a conversational tone makes them feel valued.
  • Builds Trust: The informal nature can foster a stronger relationship than more transactional channels like email or support tickets.

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